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	<title>Mobile Food News &#187; Culver City</title>
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	<description>News for the Mobile Food Industry... Food Truck, Carts, Mobile Catering, Lunch Trucks &#38; Mobile Kitchens</description>
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		<title>Coolhaus: Architectural Ice Cream Sandwiches in Southern California</title>
		<link>http://www.mobilefoodnews.com/2012/09/coolhaus-architectural-ice-cream-sandwiches-in-southern-california/</link>
		<comments>http://www.mobilefoodnews.com/2012/09/coolhaus-architectural-ice-cream-sandwiches-in-southern-california/#comments</comments>
		<pubDate>Thu, 13 Sep 2012 17:00:42 +0000</pubDate>
		<dc:creator>MobileFoodNews.com</dc:creator>
				<category><![CDATA[Business Operations]]></category>
		<category><![CDATA[Culver City]]></category>
		<category><![CDATA[Latest News]]></category>
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		<category><![CDATA[Cuban Cigar]]></category>
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		<guid isPermaLink="false">http://www.mobilefoodnews.com/?p=29166</guid>
		<description><![CDATA[WHY DID YOU CHOOSE ICE CREAM SANDWICHES?]]></description>
				<content:encoded><![CDATA[<p style="text-align: justify;">By Linda Mensinga | <a href="http://communities.washingtontimes.com/neighborhood/culinary-quest/2012/sep/13/coolhaus-architectural-ice-cream-sandwiches-southe/" target="_blank">TheWashingtonTimes.com</a></p>
<div id="attachment_29168" class="wp-caption alignleft" style="width: 510px"><a href="http://www.mobilefoodnews.com/?attachment_id=29168" rel="attachment wp-att-29168"><img class=" wp-image-29168" title="Coolhaus" src="http://www.MobileFoodNews.com/wp-content/uploads/2012/09/Coolhaus.jpg" alt="" width="500" height="293" /></a><p class="wp-caption-text">Photo: Coolhaus</p></div>
<p style="text-align: justify;"><strong>CULVER CITY</strong>, Calif. — Ice cream sandwiches are an expression of Natasha Case’s architectural aspirations. The Southern California based Coolhaus <a href="http://www.eatcoolhaus.com" target="_blank">www.eatcoolhaus.com</a> food truck she owns with partner Freya Estreller is a tribute to the ice cream trucks that roam neighborhoods with their familiar jingles. Coolhaus is based on “starachitect” Rem Koolhaas and Bauhaus, German stylists of functional, modernist design. “Our sandwiches look like tiny, cold houses—cookie roof and floor with ice cream walls,” says Case who earned a master’s degree in architecture from UCLA.</p>
<p style="text-align: justify;">The truck is decorated with photos of architects such as Frank Gehry and his signature Walt Disney Concert Hall, and Koolhaas with his Seattle Public Library.</p>
<p style="text-align: justify;">Their vanilla ice cream + chocolate chip cookie sandwich is named Mies Vanilla Rohe for German designer Ludwig Mies van der Rohe, while strawberry ice cream + snickerdoodle cookie is the Frank Berry in tribute to architect Frank Gehry. They also sell Blue Bottle coffee, marshmallows and ice cream cookie cakes.</p>
<p style="text-align: justify;">Starting in 2009 with converted postal truck found on Craigslist, the successful duo now own five trucks one each in Los Angeles, Austin, Miami, New York City, plus a storefront in Culver City.</p>
<p style="text-align: justify;">Recently the <a href="http://www.tarpits.org/page-museum/programming/ice-age-encounters" target="_blank">Page Museum</a>  and La Brea Tar Pits in Los Angeles, famous for ice age fossils and ongoing excavations, commissioned Coolhaus to create an ice cream sandwich for their new saber-toothed-cat puppet. The flavor? Snickerdoodle ice cream between red velvet cookies.</p>
<div style="text-align: justify;"><em><strong>WHY DID YOU CHOOSE ICE CREAM SANDWICHES?</strong> </em></div>
<div>
<p style="text-align: justify;">Ice cream has such a broad appeal, and ice cream sandwiches in particular are relatively uncharted in the bigger picture of ice cream and frozen desserts. Also, our product is delicious when the flavors are classic and simple, but also a great canvas for experimentation.</p>
<p style="text-align: justify;"><strong><em>WHY DID YOU DECIDE TO START A FOOD TRUCK?</em></strong></p>
<p style="text-align: justify;">It was really the only option that we could afford—plus it&#8217;s a great way to market test your product: you can go to your audience and bring it to events. People also love the adventure of chasing down the truck, and the pairing with technology, particularly Twitter, makes for a phenomenal marketing platform.</p>
<p style="text-align: justify;"><em><strong>WHAT IS A TYPICAL DAY LIKE FOR YOU?</strong></em></p>
<p style="text-align: justify;">I kind of start my day by waking up to work—I mean, it&#8217;s always on my mind. I live and breathe Coolhaus! So, I probably work about 10 hours a day. But honestly, I barely even notice it, as it has just become a part of who I am.</p>
<p style="text-align: justify;"><em><strong>WHAT DO YOU ENJOY ABOUT CONTACT WITH THE PUBLIC?</strong></em></p>
<p style="text-align: justify;">I love serving people my product and seeing their joyous, satisfied reaction! I also love it when people know our brand and our story. It&#8217;s such an honor!</p>
<p style="text-align: justify;"><strong><em>WHAT’S THE BEST THING ABOUT RUNNING A FOOD TRUCK? THE WORST THING?</em></strong></p>
<p style="text-align: justify;">The dynamic of the day to day—no day is the same! That&#8217;s also the worst part though. Sometimes it would be nice to be able to predict things better!</p>
<p style="text-align: justify;"><strong><em>ARE ANY LOCATIONS BETTER FOR YOU THAN OTHERS?</em></strong></p>
<p style="text-align: justify;">NYC is the top sales during the summer, but the seasonal change is more drastic than LA. LA is the most steady and consistent.</p>
<p style="text-align: justify;"><strong><em>HOW DO YOU COME UP WITH NEW COOKIE OR ICE CREAM FLAVORS?</em></strong></p>
<p style="text-align: justify;">We sometimes get inspired by savory dishes we are eating, or client&#8217;s request custom flavors, and we also try and keep our fingers on the pulse of the industry and what intrigues our audience/customers.</p>
<p style="text-align: justify;"><em><strong>WHAT WAS THE INSPIRATION FOR THE CANDIED BACON, CUBAN CIGAR, OR FRIED CHICKEN AND WAFFLES ICE CREAM?</strong></em></p>
<p style="text-align: justify;">The inspiration was creating a sweet-meets-savory flavor profile and using unique ingredients that surprise people and draw them to our locations with curiosity. When we came out with the Candied Bacon ice cream, bacon desserts still seemed fairly unusual. Now it&#8217;s becoming more and more accepted; so we&#8217;re always looking for new ways to push the envelope, like with the Fried Chicken &amp; Waffles. I&#8217;ve seen a lot of re-invented concepts for fried chicken on menus and they often involve sweet components. By using fried chicken in our ice cream, I&#8217;m predicting we see this profile and ingredient more on dessert menus, and we like being pioneers in developing trends.</p>
<p style="text-align: justify;">For the Cuban Cigar ice cream we were also looking to create a flavor specifically for the Miami audience. Since Miami was our fourth city, we wanted to be sure it also felt special for the local population and that they could have an item on the menu that nobody other market could. Also, the Cuban Cigar ice cream is special because it is almost more than a flavor—it&#8217;s sensual experience. We used special ingredients to connote smoke and hickory, coffee and caramel notes. Translating smells into taste was an interesting challenge, but I strongly believe we succeeded in doing it, and that the Cuban Cigar ice cream will become a city-wide trend!</p>
<p style="text-align: justify;"><strong><em>WHAT IS A NEW FLAVOR OF ICE CREAM YOU HAVE COMING UP SOON?</em></strong></p>
<p style="text-align: justify;">Peking Duck hasn&#8217;t hit the menu yet. We are also working on a re-interpretation of Cherry Garcia that will be a playful and Coolhaus-ified take on the best-selling flavor.</p>
<div style="text-align: justify;">
Read more: <a href="http://communities.washingtontimes.com/neighborhood/culinary-quest/2012/sep/13/coolhaus-architectural-ice-cream-sandwiches-southe/#ixzz26M9jJvTB">Coolhaus: Architectural ice cream sandwiches in Southern California | Washington Times Communities</a><br />
Follow us: <a href="http://ec.tynt.com/b/rw?id=bFUy1y59er4B9Macwqm_6l&amp;u=wtcommunities" target="_blank">@wtcommunities on Twitter</a></div>
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		<title>Miley Cyrus Gives Example of BAD Diet?</title>
		<link>http://www.mobilefoodnews.com/2011/07/miley-cyrus-gives-example-of-bad-diet/</link>
		<comments>http://www.mobilefoodnews.com/2011/07/miley-cyrus-gives-example-of-bad-diet/#comments</comments>
		<pubDate>Sat, 16 Jul 2011 15:25:49 +0000</pubDate>
		<dc:creator>MobileFoodNews.com</dc:creator>
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		<guid isPermaLink="false">http://www.mobilefoodnews.com/?p=17879</guid>
		<description><![CDATA[Miley Cyrus, 18, was with her mom  when they spotted a food truck on the streets of Culver City, California. ]]></description>
				<content:encoded><![CDATA[<p style="text-align: justify;">by <a href="http://www.dailygossip.org/author/Angel">Angel Libby</a> | <a href="http://www.dailygossip.org/miley-cirus-gives-example-of-bad-diet-1258" target="_blank">DailyGossip.org </a></p>
<p style="text-align: justify;"><a href="http://www.MobileFoodNews.com/wp-content/uploads/2011/07/Cyrus.jpg"><img class="alignleft size-full wp-image-17880" title="Cyrus" src="http://www.MobileFoodNews.com/wp-content/uploads/2011/07/Cyrus.jpg" alt="" width="300" height="449" /></a>While on a casual walk on the streets of The City of Angels, former  Disney star Miley Cyrus gives a clear example of what a bad diet means.  She was photographed eating junk food from a food truck in Los Angeles.  And one day before, she tweeted her dinner menu, which included ol’  McDonalds, omg! reports.</p>
<p style="text-align: justify;">Who says celebrities eat only vegetables, fish and drink only plain  water? Even though many of them look incredibly gorgeous on the red  carpet, they are humans and so, imperfect. They may forget for several  months that the gym is invented, or eat greasy sugar bombs. Here is one  example that the starts are not always glam as we might be tempted to  think.</p>
<p style="text-align: justify;">On Wednesday, the former Hanna Montana star, Miley Cyrus, 18, was  with her mom  when they spotted a food truck on the streets of Culver  City, California. They both had a casual look, wearing jeans and  t-shirts. Miley has just returned home from her Gypsy Heart Tour, which  ended earlier this month in Perth Australia. Maybe the “Can’t Be Tamed”  singer missed home too much because she bought one of the most popular  foods you can buy in the street: a traditional hotdog. Either she has  been craving for a hotdog with mustard and ketchup for a long time, or  she was incredibly hungry. She ate it pretty fast!</p>
<p style="text-align: justify;">Miley may be a fan of traditional American food. The trouble is that  she is mostly oriented towards junk food. For example on Tuesday, just  one day before, she wrote a message on her Twitter page saying “Wow. I  am WAY to full. Chinese for dinner and McDonalds for dessert.  #thegoodlife.” One thing is for sure. She is not worried about her  figure and not trying to lose weight. On the other hand, no matter what  the weight plans are, you shouldn’t make a habit out of ingesting junk  food every day. You will be sorry later.</p>
<p style="text-align: justify;"><a href="http://www.dailygossip.org/miley-cirus-gives-example-of-bad-diet-1258" target="_blank">http://www.dailygossip.org/miley-cirus-gives-example-of-bad-diet-1258</a></p>
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		<title>Culver City: Food Fight &#8211; Restaurants Owners Lobby for Tighter Restrictions on Food Trucks</title>
		<link>http://www.mobilefoodnews.com/2011/03/culver-city-food-fight-restaurants-owners-lobby-for-tighter-restrictions-on-food-trucks/</link>
		<comments>http://www.mobilefoodnews.com/2011/03/culver-city-food-fight-restaurants-owners-lobby-for-tighter-restrictions-on-food-trucks/#comments</comments>
		<pubDate>Thu, 31 Mar 2011 19:52:50 +0000</pubDate>
		<dc:creator>MobileFoodNews.com</dc:creator>
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		<guid isPermaLink="false">http://www.mobilefoodnews.com/?p=9854</guid>
		<description><![CDATA[At last Monday's city council meeting, several restaurant owners complained that food trucks lure potential customers away and leave the streets teeming with trash, prompting the City Council to discuss imposing more stringent regulations on the mobile eateries.]]></description>
				<content:encoded><![CDATA[<div>
<p style="text-align: justify;">By <a href="http://culvercity.patch.com/users/natalie-ragus">Natalie Ragus</a> | <a href="http://culvercity.patch.com/articles/food-fight" target="_blank">Patch.com</a></p>
<p style="text-align: justify;">&nbsp;</p>
<div id="attachment_9855" class="wp-caption alignleft" style="width: 510px"><a href="http://www.MobileFoodNews.com/wp-content/uploads/2011/03/nanaqueens.jpg"><img class="size-full wp-image-9855" title="nanaqueens" src="http://www.MobileFoodNews.com/wp-content/uploads/2011/03/nanaqueens.jpg" alt="" width="500" height="376" /></a><p class="wp-caption-text">Nana Queens -- Culver City, CA</p></div>
<p style="text-align: justify;">Food trucks may face tighter restrictions in Culver City.</p>
<p style="text-align: justify;">At last Monday&#8217;s city council meeting, several restaurant owners  complained that food trucks lure potential customers away and leave the  streets teeming with trash, prompting the City Council to discuss  imposing more stringent regulations on the mobile eateries.</p>
<p style="text-align: justify;">The Council directed the Redevelopment Agency to update city ordinances regarding food truck operations for approval next month.</p>
<p style="text-align: justify;">Samosa House owner Monty Bhojak attributed a noticeable dip in the  number of customers who patronize his restaurant to the seven or eight  food trucks that operate from across the street.</p>
<p style="text-align: justify;">“We hope [the Council] takes care of this because we want to be here  as a business for a long time to come,” he said, adding the food trucks  “have no loyalty to the city.”</p>
<p style="text-align: justify;">However, Bhojak and other restaurant owners say that they are loyal to their location.</p>
<p style="text-align: justify;">“We want to contribute to the city,” Bhojak said.</p>
<p style="text-align: justify;">No food truck owners attended Monday&#8217;s meeting.</p>
<p style="text-align: justify;">Food trucks have exploded in popularity in the Los Angeles area. They  have evolved from generally reviled “roach coaches” that served greasy  tacos on construction sites to critically acclaimed eateries that offer  gourmet delicacies like kogi beef sliders.</p>
<p style="text-align: justify;">Numerous trucks now roam Culver City. Naturally, the mobile eatery  craze has created some tension between food trucks and traditional  brick-and-mortar restaurants.</p>
<p style="text-align: justify;">Culver City Chamber of Commerce President Steve Rose said the trucks clog up traffic.</p>
<p style="text-align: justify;">“Food trucks should not be allowed to park within 200 feet from an intersection or driveway,” he said.</p>
<p style="text-align: justify;">Rose also called the $200 the trucks pay for the right to park on the street “extremely low.”</p>
<p style="text-align: justify;">David Dressler, who owns Tender Greens, said trucks trash the streets  and improperly dispose of waste. He said he has observed food truck  workers pouring oil into the sewage system without any repercussions. .</p>
<p style="text-align: justify;">Business owner Alan Schubert agrees.</p>
<p style="text-align: justify;">“(The trucks) come in and leave with no consciousness of what they leave behind,&#8221; Schubert said.</p>
<p style="text-align: justify;">City Councilman Andrew Weissman said his priorities lie within protecting restaurant businesses in Culver City.</p>
<p style="text-align: justify;">“We appreciate the great investments restaurants have made in this city,” he said.</p>
<p style="text-align: justify;">The City Council meets again Monday at 7 p.m.</p>
<p><a href="http://culvercity.patch.com/articles/food-fight" target="_blank">http://culvercity.patch.com/articles/food-fight</a></p>
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